Trade Buzz – November 2021


Hello sellers!

Thanksgiving, Black Friday, and Cyber Monday have simply handed, so we hope that this primary a part of the vacation season introduced excessive common order values, low cart abandonment charges, and total thriving gross sales to your eCommerce enterprise.

Preserve your momentum, study from this month’s experiences, and prepare to additional maximize your gross sales in the course of the second a part of the upcoming festive season!

Pleased promoting!


The vacation season is just not over but, so there’s nonetheless time to launch some particular campaigns! We’ve requested a few of our favourite eCommerce consultants to share suggestions and insights that may make you stand out to your viewers in the course of the busiest buying days of the yr. Watch our panel to uncover actionable suggestions on buying new shoppers, efficiently participating together with your clients, leveling up your shopper retention recreation, and using the perfect techniques to extend Common Order Worth throughout this vacation season.




In case your web site is well-designed and optimized and your advertising and marketing campaigns are spot-on, it is best to have the ability to convert vacation web site visitors into gross sales. However how do you retain them coming again after the vacations? This text shares 5 methods that may hold you high of thoughts for the brand new guests acquired in the course of the holidays and likewise assist convert them into long-term clients.


With the worldwide common website conversion fee being simply 2.86%, there’s loads of room for enchancment. Optimize your checkout web page, provide your clients the absolute best purchaser journey, and skyrocket eCommerce conversions with these actionable suggestions.


Finland is just not solely the world’s happiest nation but in addition a pretty goal for eCommerce enlargement on account of its wealth, digital maturity, English proficiency, and base of younger cell consumers. Listed here are some details and stats it’s essential to know earlier than pursuing on-line gross sales on this nation.




Do you know that round 45% of SaaS firms now have some type of usage-based pricing?

Shopping for habits have modified, and customers count on to try-before-they-buy and solely pay for what they use.  Uncover why usage-based pricing is among the hottest pricing fashions in SaaS, bringing main worth to each suppliers and customers.


With clients searching for extra friction-free buying experiences, contactless funds will stay the norm even after the pandemic. Listed here are a few of the key developments to observe for within the coming months and years.


Discovering the suitable steadiness between a product-led and a sales-led technique could unlock potential progress to your SaaS enterprise. Watch this on-demand workshop to discover ways to mix each approaches for achievement!




If you wish to join with the fashionable B2B purchaser, the suitable eCommerce technique is simply the factor to place you forward of the competitors. Discover ways to align the self-service and sales-assisted channels and create the proper eCommerce technique for the fashionable B2B purchaser.


Accepting funds on-line can get difficult whenever you function internationally, however a Service provider of File (MoR) mannequin can present the commerce help wanted to simplify this course of and scale your on-line enterprise seamlessly. Listed here are some essential methods companies can profit from the providers of a Service provider of File.


Study why investing in organizing firm knowledge is effective, how knowledge fashions work, and the way they assist to higher method the accounts, segments, and campaigns to your SaaS product. Register for InnerTrends’ workshop to listen to the perfect practices straight from Jane Portman, co-founder at Userlist.


In the event you’re contemplating switching out of your present cost supplier however are anxious about knowledge portability, we’ve bought you. Uncover how 2Checkout (now Verifone) ensures a seamless migration course of to your customers’ subscription and cost knowledge with out disrupting your on-line enterprise!


Was there a development you’ve observed or a lesson you’ve realized in the course of the first a part of the vacation season? We’d love to listen to your ideas, so be at liberty to share them within the feedback beneath!


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